Take charge of your business marketing in 2022 with these online zoominars offered by Marketing Outpost.  Subscribe to get informed about new workshops.

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December is a funny month. So much of it is about wrapping things up – both metaphorically and literally. Seasonal gifting preferences aside, this month also brings a sense of urgency regarding starting back up. As one chapter closes, we quickly shift to defining our expectations around what comes next.

Is starting a business in 2022 in your cue? Congratulations!

But wow, you have a lot of decisions to make.

Here’s the good news: It’s going to be your business, and you’re in charge!
Here’s the bad news: It’s going to be your business and you’re in charge!

Yes, heavy is the head that wears the crown. It’s your kingdom you’re building, after all.

How you approach your marketing plan is a critical component in your preliminary planning. It is also tethered to many decisions you will be making at this early stage – including logos, websites and social media objectives . If you are too eager with your marketing buy in, your budget could be wiped out with no reliable way to track results. If you don’t allocate specific funds for it, your fantastic service or product may not find the right audience.

Overwhelmed yet?

And this does not even take into account all of the ‘free’ advice you will be getting from family and friends, who may or may not actually know what they are talking about.

Fortunately, here at Marketing Outpost we do know what we are talking about.

This January 4th, we are again holding a No Frills Zoom marketing webinar about business marketing start up tips. In December we rolled out the topic in our very first Learnshop, with the goal of ‘putting marketing into your own hands’. Mari Peterson, SCORE mentor and 15 + year marketing professional, will address various marketing topics in a casual and accessible conversational style. New topics will be added monthly so stay tuned!

In this easy going, FREE webinar Mari will address the most common startup questions and pitfalls for anyone thinking about starting a business, followed by 30 minute Q&A time to answer questions.

It’s a laid back zoom webinar to help take the edge off of approaching some of the big decisions any new business owner will need to make. Topics include:

  • What is a marketing plan vs. business plan and when do I need either of them, how do I use them, how to create them?

  • How to market on a budget.

  • What do websites cost and can I do it myself?

  • What social media channels should I be on and what is involved?

  • What is branding vs. logo vs. graphic design?

  • Where do I find startup business resources?

So sign up HERE, share with anyone who might be interested!

Take care during this wind down month – before you know it the start up is back on!


2022 is almost fully booked.

Booking 2023 from March 31-mid November!

2022 open dates are June 17-19, July and August weekends plus November 11-13.

Do you walk, bike or roll in the Town of Weaverville? Interested in getting started? We want to hear about your ideas and concerns on walking and biking in Weaverville. Help us develop Active Weaverville, our new plan to improve walking and biking in our Town.

Join us for an in-Person Meeting

Monday, November 8, 2021 at the Weaverville Community Center. Drop-in anytime 10:00 AM – 7:00 PM. Social distancing will be practiced, and masks are required.

A Virtual Meeting will happen in November

Learn more here, and if you have questions; contact Rachael Bronson at [email protected] or 828.229.1838.


Title: WBA Administrator

Job Description: The Weaverville Business Association (WBA) contracts an administrator to complete organizational tasks on behalf of the board and the association members. This position is part-time, averages around 12-15 hours a week, requires scheduling flexibility and a wide variety of skills for managing online records of memberships and website maintenance, and some administrative tasks associated with event production.


The WBA Administrator attends all general membership and board meetings. The administrator manages membership rosters, the website, email lists, composes and publishes the monthly newsletter and maintains records and documents in Google Drive. The Business Association provides a dedicated laptop for this administrative position and 85% of this job can be done remotely. The administrator will need to attend monthly Board and Membership meetings, and those meetings are as follows:

  • Board meetings on 3rd Tuesdays of each month from 8:30-9:30 am
  • General Membership meetings on 4th Tuesdays of each month 5:30-7:00 pm

Monthly hours vary according to association activity. Higher hours per month usually correspond to event planning for the association. Pay for this position starts at $20/ hour.

Skills and Preferences:

  • Familiarity with Google gmail and Google drive preferred, as well as Excel spreadsheets. Familiarity with WordPress or other back end website platforms preferred, but not mandatory. Other online management skills will be involved.
  • Good communication skills, both written and spoken. This position requires that the individual communicate with a variety of people from the WBA board, town officials, volunteers, community members, and vendors with whom we do business.
  • Excellent organizational skills for managing records and event logistics.
  • Willingness to problem solve and proactively communicate with the board about what needs to be done.
  • Transportation is important since this position can require picking up various documents or materials for the association and delivering them around town.
  • Strongly prefer a Weaverville resident with commitment to the long-term health and growth of the town.


Please email resumes and letter of interest to: [email protected]


Join us on the lawn of Gotta Have it Antiques for our monthly Popup Market, Saturday, June 26 from 8am-2pm. Local vendors and community members are invited to set up for the day to showcase your products or purge your gently used household goods and treasures. Set up is only $20 for the day. Shopping is free. Leashed pets are welcome

Gotta Have it Antiques May Popup Market on the Lawn
Sat, 8:00 AM – 2:00 PM
Monthly Popup Market on the Lawn. Gates open at 8am for vendors and shoppers. Vendors wanted. Only $20 to set up for the day. Maverick’s Cattle Company food cart will be on site selling locally sourced breakfast and lunch items. Leashed pets are welcome. Bathrooms on site.

Join us for this month’s Popup Market on the Lawn, Saturday, April 24 from 8am-2pm.

Sign up now to reserve your spot to be a vendor for the day and turn your gently loved goods into extra cash. Deposits for spaces are refundable if the event is cancelled due to weather. Maverick’s Cattle Company Grill will be on site with locally sourced breakfast and lunch items. Leashed pets are welcome and there is no fee to shop. Please contact us at the shop if you have any questions or are interested in becoming a vendor for the day.
Mark your calendars and make plans to join us for our first Popup Market of the season this month, Saturday, March 27 from 8am-2pm! Maverick’s Grill will be joining again this season selling locally sourced breakfast and lunch. There is no fee to shop the event. Bathrooms are available on site and leashed pets are always welcomed. We are actively accepting vendors. Set up is only $20 for the day. Please contact us at the shop for more information. Can’t wait to see you there!

Did you know we are able to take purchases over the phone for curbside pickup? We consistently post pictures of new inventory and specials on social media daily at https://www.facebook.com/GHIantiques

See something you are interested in? Call, message or email and we will arrange for payment over the phone and have your item ready for you to pickup without ever having to leave your car. We are also offer private and virtual shopping options as well! Take THAT Covid!!! ?